From my research into the target audience's I found that I should be aiming my trailer at people the between the ages 15-24, I gained this information from looking at films that were very similar to the genre that I want to make.
There are different things that I can do in order to make this film realistic and make people between the ages 15-24 able to relate to the things that occur during the film. To do this I have had some ideas in order to make people around this age want to go and see this film either at the cinema or wait till it comes out on DVD.
I have thought about the magazine cover and the poster that will be used for billboards, bus stops and will be situated outside of cinema;s in order to let people know that this film is up and coming. I have thought about colour scheme's in order to attract both males and females which means that I will have to use colours like blues reds and greens which are al colours that can be related to by both genders, for the magazine cover I will using dominants blacks, to link with the horror, and red's.
For my poster the main image will be of the ghost in the corner, then there will be a silhouette in the window which they will not be able to tell who it is which gives the film that little sense on mystery, and hopefully will make people think about who it could be and make them want to go and see this film.
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