Monday, 12 September 2011

Secondary Audience Research

These are 3 different profiles that I have obtained from http://business.pearlanddean.com/ which are all of horror films that are related to the type of film that I want to make my trailer for. 


Don't be afraid of thedark is a film that is not yet released and is set to be released on the 7th of October, this film should be aimed at people within the ages of 15-24 which it is as it shows this from the research that i have carried out on audiences.  Also The Omen is aimed at the same age group, as is Paranormal Activity 3 so therefore from this I know that i will be aiming my trailer at people around this age range.  These show me that this is who i should be using as my target audience so i will aim to use things that will appeal to this audience and try and use people around the age of this target audience. The gender difference does not exist with the film genre Horror as they all roughly around about the 50/50 which means that i will have to aim it at both genre's.  Most of the Genre difference is that females tend to watch these more often slightly.

No comments:

Post a Comment